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To Death With A Smile

to death with a smile

"To Death With A Smile" is a contest that presents itself as an exercise for good design, destined to stimulate creativity and showcase diversity and language richness in different cultures around the world. This project was a concept for the branding of the gala in which "To Death With A Smile" was interpreted to mean death by technology and started by researching conspiracy theories on how technology is killing us. Because the gala showcases poster designs, the brand would juxtapose the printed pieces. I wanted to showcase an overwhelming presence of technology even in the printed pieces by using a glitch pattern and large-scale typography. The exhibition space would mostly use projection and interactive installations.